About Us

We are an e-commerce platform in USA carrying handpicked and vetted Indian brands. We are focused on delivering the best customer experience possible when shopping for ethnic clothes in USA by providing quality clothing and free shipping over $35.

Currently, most customers looking for ethnic clothing in USA have to either order from India and worry about customs with no returns, or ask favors from a relative or friend traveling to USA to bring along our traditional clothings with them. Based on our conducted survey, we found out that major concerns from the customers buying online ethnic wear are:

- Quality, and

- Fitting.


What We Offer 

To address above issues, we have done the following:

- Elaborate vetting process to select the brands to ensure quality.

- Handpick best designs from each brand

- Free shipping over $35

- Store credit on any returns related to fit


Our Process

We follow a very elaborate process to vet the brands for quality ethnic clothing. Below are the steps we take to ensure quality:

- Order samples from different ranges of clothing provided by the brand.

- Judge the quality of fabric compared to available quality clothing in the market.

- Wash the clothing to ensure that color doesn't come out or gets faded and clothing doesn't shrink.

- Dry and iron the clothing to make sure that it retains the original quality and design.

- If all above steps check out, handpick the best designs to list on our website.